Idea Factory

Your idea.
Our expertise.
Shared success.

In the age of AI-driven development, building software is the easy part — coming up with amazing ideas is the hard part. ScrappyDog Idea Factory is a partnership model where you bring the vision and we bring the technical expertise to make it real.

Turn your great idea
into a real product — for free.

Everyone knows someone with a killer app idea. Maybe it's you. The problem has always been the same: building software takes time, money, and deep technical expertise that most people don't have.

ScrappyDog Idea Factory flips the traditional model. Instead of charging you to build your idea, we invest our engineering time and expertise as partners. You keep co-ownership of your concept. We handle all the design, development, and deployment. When the product earns revenue, you share in the upside — or choose a guaranteed passive income instead.

This isn't a hackathon or an incubator. It's a real partnership backed by legal agreements, IP protection, and 35+ years of professional software development experience. We're selective about the ideas we take on — which means if we say yes, we're all in.


Four steps from idea to launch.

Every Idea Factory partnership follows a structured process designed to protect your IP and set the project up for success.

Submit Your Idea

Share your product concept through our intake process. You don't need technical specs or wireframes — just a clear description of the problem you want to solve and who it's for. We review every submission and respond within one week.

We Protect Your IP

Before any details are shared beyond the initial pitch, ScrappyDog sends a signed NDA and partnership agreement. Your idea is legally protected from day one. The contract covers IP ownership, revenue splits, roles, and exit terms.

We Build It Together

You serve as product owner — setting priorities, providing feedback, and validating that we're building the right thing. ScrappyDog handles all technical work: architecture, design, development, testing, infrastructure, and deployment. We use AI-native tooling to move fast without cutting corners.

Share the Upside

Once the product launches and generates revenue, we split the earnings according to the partnership model you chose. No upfront costs, no invoices, no surprise fees. We succeed when you succeed.


Two ways to partner.

Every idea is different. Choose the partnership structure that fits your situation and goals.

Equity Partner

50/50 Split

50 / 50

A true co-founder arrangement. You and ScrappyDog are equal partners in the product, splitting net profits down the middle.

50/50 shared IP ownership

Joint decision-making on direction

ScrappyDog handles all development costs

Best for ambitious, long-term products

Revenue Share

5% Revenue Share

5%

ScrappyDog hosts, manages, and sells the product. You receive 5% of all revenue — guaranteed income with no ongoing involvement required.

50/50 shared IP ownership

ScrappyDog handles hosting, management, and sales

Guaranteed income — no profit/loss risk

Best for partners who want passive income


Frequently asked questions.

Do I need any technical skills?

No. Your role is product owner — you know the problem, the audience, and the vision. ScrappyDog handles all technical design, development, and deployment.

How is my idea protected?

Before we discuss any details beyond your initial pitch, ScrappyDog provides a signed NDA and partnership contract. Your intellectual property is legally protected from the start.

What types of ideas do you accept?

We focus on software products — iPhone apps, web applications, SaaS platforms, and similar digital products. We're looking for ideas with clear market potential and a well-defined problem to solve.

How long does it take to build?

It depends on scope, but our AI-native development approach significantly accelerates delivery. Most MVPs are ready within 8–16 weeks of partnership agreement.

What if the product doesn't make money?

You owe nothing. ScrappyDog absorbs all development costs. Under the 50/50 model, earnings are split only when the product generates revenue. Under the 5% model, ScrappyDog manages and sells the product and pays you 5% of all revenue collected. If the product generates no revenue after one year, you may exit the partnership. An optional source code buyout is available at development cost.

Can I leave the partnership?

Yes. Exit terms are defined in the partnership agreement before work begins. Both parties have clear paths to exit the arrangement fairly.

Got an idea worth building?

We're selective about partnerships — but if your idea has potential, we'll invest everything we have to make it real.

Submit Your Idea